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It's mint this Week
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Mint is the flavour of the season, say designers Varun Bahl and Monisha Jaising
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IT'S OPEN. Peppermint is going to be the flavour of this year's India Fashion Week. We are talking about Lakme's fashion statement for summer 2005.
Moving on from last year's fruit shock, this year the company is launching a new product line of spicy and cool colours for the season.
Last year's discoveries Varun Bahl and Monisha Jaising will interpret the statement in the grand finale. While Monisha will take care of the spicy part, Varun's interpretation will bring forth the cool, icy look. "We are not going to interpret it literally. But when we say peppermint, one thing that comes to mind is cool. So I am using cool colours like light green, blue, white, yellow and beige. The textures will have a frosty appeal. The silhouettes will be western — slightly layered, neither too feminine, nor too fluid but definitely easy to slip into. I am using straightforward cuts. Overall the target customer is the young, energetic woman with a mature outlook." Of course, mature is the catchword this year — a remarkable shift from the sporty look of last year.
Ramp work
Varun feels showing summer wear when everybody in the Week will be concentrating on Fall-Winter will not hurt his commercial interests. "I will be showing my winter collection on the stands. I believe buyers will be interested in my work after seeing it on the ramp. Yes, I am hard pressed for time but then it is a great opportunity to be part of the finale."
Monisha's creation will translate the feminine side of women who want to spike it with a hippy lifestyle. Varun emphasises asymmetrical cuts with knee length hemlines. This finds reflection in Monisha's work as well. However, here the silhouettes are leaner.
ANUJ KUMAR
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Metro Plus
Bangalore
Chennai
Coimbatore
Delhi
Hyderabad
Kochi
Madurai
Mangalore
Pondicherry
Tiruchirapalli
Thiruvananthapuram
Vijayawada
Visakhapatnam
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